January 10th, 2007

Brown nosing the Apple iPhone

Brown nosing. Every blogger this side of the moon is talking about how great the Apple iPhone is. And man, Apple is great at building the buzz for a product that is still 5+ months away from being available. Talk about viral marketing. Wow.

The part that cracks me up is that folks drink the sauce and believe that it is the greatest product ever. And it is not even out yet and they have not tried it. Brand power going on there.

Kottke says: “Looks like a thing of beauty
Techcrunch says: “They have so much horsepower and untested software packed into this tiny device that the first version will almost certainly have problems – overheating, bugs, etc. That won’t stop millions from buying it as soon as it is available. And it won’t stop me, either.”

Hype, hype, hype. Almost every blogger out there is talking about it (look at me, I’m jumping in too!)

MH says that he is excited and optimistic about it. I would say I most relate to his thoughts on it. I hope it is as good and does everything like they say it will. Based on their history, they may well do it.

Fun times we live in…the hype it up bigger than everyone else times. Dave talks of how smart Steve Jobs is on launching this thing.

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